Our Facility

Our facilities
General Espresso Equipment Corporation (GEEC) operates from a 24,000 square foot modern facility on a five acre industrial lot. Our building includes a spacious warehouse where we have a constant inventory of commercial espresso machines as well as a large inventory of espresso grinders and accessories. Our parts department is organized to promptly fulfill any request for the Astoria brand.

GEEC is proud to offer a two day technical training class on Astoria traditional and super automatic equipment. These classes are intended for service companies, distributors, and technicians interested in learning the internal workings of our espresso machines. Please contact us at 1-888-3-ASTORIA for more details. We say with confidence that we “know the world of espresso” and we are eager to demonstrate it to you.

The location
General Espresso Equipment Corp. is strategically located in the heart of North Carolina and is only 3 miles from the Piedmont Triad International Airport of Greensboro/High Point/Winston-Salem. This location was chosen because of its peculiar economic and geographic position and it can be reached, within a radius of 650 miles, by 50% of the American population.
Greensboro can be considered the ideal crossroads of the American highway system thanks to Interstate 40, Interstate 77 and Interstate 85. Greensboro and the surrounding communities have a population of over one million with major international activities in the furniture, tobacco and textile industry.
The Piedmont Area, where Greensboro is located, offers a variety of attractions for recreation and the enrichment of life. Among these activities: 24 golf courses, 11 universities, community colleges and technical institutes, 12 area parks including the National Blue Ridge Parkway recreational area, and important cultural activities such as Greensboro symphony, the Piedmont opera company, historical museums, the planetarium and the zoo.
The Piedmont area is served by an impressive 10,000-room hospitality industry, two sports coliseums, two convention centers, several international furniture showrooms, and an international selection of food served in more than 5000 restaurants.

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